Commerical
link: https://www.youtube.com/watch?v=56b09ZyLaWk
I chose a commercial that really pulls on the heart strings considering it's about possibly never coming home again, or missing out on what really brings joy to you. Here the dog is what you maybe miss the most when you make these terrible decisions such as drinking and driving. The author makes sure to at the beginning to explain a sequence of events or the past with the man and his dog to create a deeper meaning to the story. The author then has the man leave with his friends to a car where we can see the presence of alcohol, the man and his friends say goodbye to the dog on the floor. Then it shows the dog patiently waiting in the shadows of day and night for its owner to come back home one last time. The audience here is now moved that the man won't return back to the house because he got into a crash and his life has been taken away. But the author isn't going to leave off like that, they show some words on the screen that say "For some the waiting never stops", then they switch right too "but we can change that". The whole way the author intended for the audience to feel a sense of emotion when talking about a dark topic like drinking and driving, then switching to a happier feeling is probably why this is a great commercial to analyze. Another key factor is the music; when the dog and the man are just growing up and playing it's a sort of a fun/fast paced sort of music, then when the man leaves the dog its quiet you can hear the dog start to cry. There are many key factors about why this is one of the best commercials to analyze, some of the key factors would be the use of, pathos, ethos, audience, music, and most importantly how they convey the message.
I chose a commercial that really pulls on the heart strings considering it's about possibly never coming home again, or missing out on what really brings joy to you. Here the dog is what you maybe miss the most when you make these terrible decisions such as drinking and driving. The author makes sure to at the beginning to explain a sequence of events or the past with the man and his dog to create a deeper meaning to the story. The author then has the man leave with his friends to a car where we can see the presence of alcohol, the man and his friends say goodbye to the dog on the floor. Then it shows the dog patiently waiting in the shadows of day and night for its owner to come back home one last time. The audience here is now moved that the man won't return back to the house because he got into a crash and his life has been taken away. But the author isn't going to leave off like that, they show some words on the screen that say "For some the waiting never stops", then they switch right too "but we can change that". The whole way the author intended for the audience to feel a sense of emotion when talking about a dark topic like drinking and driving, then switching to a happier feeling is probably why this is a great commercial to analyze. Another key factor is the music; when the dog and the man are just growing up and playing it's a sort of a fun/fast paced sort of music, then when the man leaves the dog its quiet you can hear the dog start to cry. There are many key factors about why this is one of the best commercials to analyze, some of the key factors would be the use of, pathos, ethos, audience, music, and most importantly how they convey the message.
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